Needham in Motion is a town-wide initiative to encourage people to go car-free for local trips.

In May, there will be several activities and events in and around Needham that promote walking, hiking and biking. In addition to these specific activities and events, we are planning to have a custom web-based application that will enable participants to log their carbon-free miles. This application will be a useful way to encourage organizations to participate, as their members will have the ability to log their miles, track their progress and the totals achieved by their group and the entire town.

There are two agenda items for the meeting next week:

• First, we need to concentrate on recruiting organizations to participate. Susan McGarvey and I have been working on a list of organizations (attached) that could be contacted. Again, the web logging tool will be a useful device to encourage participation. So the discussion will be on ways to reach out to the various organizations who might get involved.
• Discuss other forms of publicity for the campaign. In particular, it would be great to get the sponsoring organizations to include a notice in a mailing to their mailing list / membership. Also, posters, news articles, letters to the editor, etc.